Ads API •References / Estimate / Get Bid Estimate
Get Bid Estimate
Returns a bid estimate (recommended bid range) based on specific ad set parameters.
Request
- ad_account_idstring [uuid]Required
- bid_optimization_goalstring [bid-optimization-goal]RequiredExample value:
"AD_COMPLETES"
Allowed values:"UNSET"
,"AD_COMPLETES"
,"CLICKS"
,"EVEN_IMPRESSION_DELIVERY"
,"REACH"
- budget_micro_amountinteger [int64]RequiredExample value:
300000000
- Required
Response
- bid_estimate_maxinteger [int64]Example value:
24000000
- bid_estimate_mininteger [int64]Example value:
17000000
- cost_modelstring [ad-set-cost-model]Example value:
"CPCL"
Allowed values:"CPCL"
,"CPM"
,"CPC"
,"UNSET"
Response sample
{ "bid_estimate_max": 24000000, "bid_estimate_min": 17000000, "cost_model": "CPM"}